⚖️ Tradeoff
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Set up your comparison
Answer a few quick questions and we'll calculate the rest.
What product do you buy? (coffee, cheeseburger, energy drink)
How much does it cost to purchase the product today?
$
Adjust for inflation
When on, earlier purchases use what the product would have actually cost back then, based on real US CPI data. When off, every purchase uses today's price.
How often are you purchasing the product?
Select how often
Every day
Every weekday
Twice a weekend
Once a weekend
Once every week
Once every 2 weeks
Once every month
Once every year
One time only
What stock would you purchase instead?
Select a stock or fund
Alphabet (Google) (GOOGL)
Amazon (AMZN)
Apple (AAPL)
Celsius Holdings (CELH)
Chipotle Mexican Grill (CMG)
Coca-Cola (KO)
Costco Wholesale (COST)
Domino's Pizza (DPZ)
McDonald's (MCD)
Microsoft (MSFT)
Monster Beverage (MNST)
Netflix (NFLX)
NVIDIA (NVDA)
PepsiCo (Frito-Lay) (PEP)
Starbucks (SBUX)
Tesla (TSLA)
Walmart (WMT)
Fidelity 500 Index Fund (FXAIX)
Fidelity ZERO Total Market Index Fund (FZROX)
Invesco QQQ Trust (QQQ)
SPDR S&P 500 ETF Trust (SPY)
Vanguard S&P 500 ETF (VOO)
Vanguard Total Bond Market ETF (BND)
Vanguard Total International Stock ETF (VXUS)
Vanguard Total Stock Market ETF (VTI)
When did you start?
Data available from 2004-08-19 to 2026-10-30.
See what it could be worth →